Creating Value

Creating content is one thing, creating value, on the other hand, is a whole other level.

If you’re ever on YouTube or really any social media site, you’ll see “creators”, or “influencers” all over and the content they’ve created. 

Sometimes that “content” isn’t actually very valuable, and I try my hardest not to watch those videos, or look into those posts, because if they’re not valuable, suspicion has it they’ll be a waste of my time. 

I have been developing a lot of projects for Praxis opportunities lately. I’ve learned a lot about not just doing work for rubrics, but instead doing work that is actually helpful to a given business. 

Praxis is so different from school in that I was always just fulfilling requirements while in school and with Praxis I have to give/have a reason for what I’m doing and that’s a very good thing but a challenge no less. 

Value is important in content creation. Its what makes so much of content worth the consumers time, energy and/or money. 

So even if you are a content creator and you’re putting out consistent content, or you’re on the other side trying to figure out who to pay attention to, ensure there’s value whether it makes you laugh, teaches you something, is generally helpful, or is genuinely entertaining. 

#createvalue